Greg Robertson co-founded his first real estate software company, IRIS, in 1992. In 2008 he co-founded W+R Studios, creators of Cloud CMA. Lone Wolf Technologies acquired W+R Studios in December 2020. Greg focuses on the intersection of real estate and technology. He is the author of the book, “The Art of the CMA” and is the publisher of the blog, Vendor Alley. Greg also produces two podcasts, Listing Bits, and Industry Relations. Lone Wolf Technologies acquired W+R Studios in December 2020, where Greg is currently the General Manager of MLS. Greg lives in Huntington Beach California with his wife and 3 kids.